When someone Googles something, they are automatically shown results in their nearby area unless they specify otherwise. Therefore, <a href=”https://adelaideseomarketing.com.au/local-seo-adelaide”>local SEO</a> is the practice of improving your online presence to get more business from these local searches. There are two main ways to rank within these local searches, map pack results and blue link results, and you can rank for both simultaneously!
The map pack results are a Google SERP feature that shows the top local business listings in the area along with a map, and it often appears at the very top of Google’s results for local searches. On the other hand, blue link results are the regular organic search results we’re all familiar with that usually appear below the map pack results. Ultimately, local SEO is essentially the practice of optimising your website for a specific local area.
